Psychotherapy group
32 inquiries
7 months. City Practice plan.
A seven-month search campaign for a psychotherapy group, with 20 keywords in scope.
Read the case study: A psychotherapy group: 32 inquiries over seven months
For private and group practices
SEO for therapists who would rather not sell themselves
When someone nearby searches for the help you offer, your practice should be one of the names they find, through work that never bends your ethics code.
4 plans from $125 a month, month to month. See the fees
- 2009doing SEO since
- 15,000+clients served
- 94%client retention
- 4.9 / 5by clients
Therapist SEO services, month by month
People type what is on their mind and where they are: "anxiety therapist near me", "couples counseling in Raleigh", "EMDR therapist that takes Aetna". Directories win the broad searches. The specific ones, the searches that bring the clients you want to see, go to the practice site that answers them best. That is where we spend most of the effort.
- Keyword research by specialty, license and place. The phrases people use for what you treat, the methods you practice and the places you can legally serve, with a note on who holds each one today.
- Pages that answer one search well. Who it is for, how you work, fees or insurance, availability and the next step, plus fixes to titles, headings, internal links and speed.
- Your Google Business Profile. The right categories, services, hours and photos, and your name and address kept consistent across directories, with the privacy options talked through first if your office is in your home.
- Links from other websites. Guest posts on sites with a domain authority of 20 or more and Web 2.0 pages on platforms of 50 or more, each written to match your practice.
- A report you can check. Each month: every link's live URL, the page it points to and its anchor text, plus positions for your target searches and what comes next.
Plans for therapy practices
Most solo practices start on Solo Clinician or City Practice. Groups with several specialties usually need Multi-Specialty. The difference is volume: how many searches we target, how many links we place and how deep the research goes.
Every plan includes Google Business Profile optimization, citation building and cleanup, and review handling within your ethics code (we never ask your clients for reviews). Month to month, cancel anytime.
Solo Clinician
$125 a month
One month only: $140, no subscriptionA solo practice in a smaller town, or a few specialty pages to start.
Start Solo Clinician- Searches targeted
- 10
- Guest posts
- 10
- Web 2.0 pages
- 10
- Amplification links
- 3,000
- Websites
- 1
- First round in
- 10-12 days
With standard keyword research.
City Practice
$235 a month
One month only: $260, no subscriptionA solo or small group practice in a city where directories crowd page one.
Start City Practice- Searches targeted
- 20
- Guest posts
- 20
- Web 2.0 pages
- 20
- Amplification links
- 5,000
- Websites
- 1
- First round in
- 12-14 days
Adds in-depth keyword research, premium indexing, on-page audit, content gap analysis.
Best value
Multi-Specialty
$325 a month
One month only: $380, no subscriptionA group practice with several specialties, or two websites.
Start Multi-Specialty- Searches targeted
- 40
- Guest posts
- 30
- Web 2.0 pages
- 30
- Amplification links
- 10,000
- Websites
- 2
- First round in
- 14-16 days
Adds competitor analysis.
Several Offices
$575 a month
One month only: $620, no subscriptionMulti-office groups, statewide telehealth, or an older site with a link history to clean up.
Start Several Offices- Searches targeted
- 100
- Guest posts
- 50
- Web 2.0 pages
- 50
- Amplification links
- 20,000
- Websites
- 4
- First round in
- 16-18 days
Adds toxic link check.
What the link types and the report mean
- Guest posts (DA 20+)
- Articles placed through real outreach on other websites, each linking to your site.
- Web 2.0 pages (DA 50+)
- Pages we publish on high-authority publishing platforms, each pointing to your site.
- Amplification links
- Second-tier links that point at your guest posts and Web 2.0 pages, not at your site, to strengthen them and help them get indexed.
- Monthly report
- Every link with its live URL, the page it points to and its anchor text.
Content writing from $26 a month and website builds from $400 are on the pricing page. See what one new client is worth against each fee.
From the people who hired us
A psychotherapy group campaign and a separate practice review. Explore the scope and inquiry totals for all three campaigns on the results page.
A practice review
Our therapy practice is page one for 10 local terms. New client inquiries up 55%.
Inside the lines your code draws
Your licensing board and your professional association have rules about advertising, and your clients have a right to privacy that outlasts any marketing plan. We build around both, and you approve every page before it goes live.
- No solicited testimonials. We never ask your clients for reviews or quotes.
- No client stories. Not real, not composite, not "inspired by".
- No outcome promises. Pages describe how you work and your training.
- Accurate credentials. License titles and degrees exactly as they are.
- Privacy-minded forms. They ask about scheduling, never symptoms.
- No ad pixels by default. No scripts passing visitor data to ad platforms.
How it starts
- Free visibility review. Where you rank, who beats you in the map and why, and the first three fixes, in writing within one business day.
- Choose a plan. Monthly or one month only. We email a secure payment link; nothing is charged on this site.
- A short questionnaire. Specialties, licenses, locations, fees, availability. Nothing about clients.
- The first round. Research and fixes first, then links, delivered within the plan's turnaround of 10 to 18 days.
- Monthly report. Every link, every target page, positions and what we plan next.
A solo practice usually needs a handful of strong specialty pages and a clean Google profile. A group needs structure: a page per clinician, specialty pages that list the right clinicians, and a page and profile per office. We also write for psychologists andlicensed counselors, and the wider plan around search is onmarketing for therapists. The long version of all of it isthe therapist SEO guide.
Want to see which searches you could win, before paying anything?
See who outranks you, free
What practice owners ask before they start
What does SEO cost for a therapy practice?
Our plans run from $125 to $575 a month, month to month: Solo Clinician $125, City Practice $235, Multi-Specialty $325 and Several Offices $575. Any of them can be taken for one month only, with no subscription. Content writing starts at $26 a month and website builds at $400, quoted per project.
How long does SEO take for a therapy practice?
Fixes to your site and Google profile take effect within weeks. Specialty searches with little competition often move in two to four months. Broad searches in a large city, such as "therapist in Chicago", can take six to twelve months or longer. Anyone who promises page one by a date is guessing.
Do you guarantee rankings?
No. Nobody controls Google. What we guarantee is the work: the searches researched, the pages fixed, and every link placed, each with its live URL in your monthly report. If a month is slow, the report says so, along with what we plan to change.
Do you work with other practices in my area?
We may. We work with more than one practice in the same town or specialty and don't sell market exclusivity. One client's data, reports, keyword plans and results are never shared with another.
Is there a contract?
No. Plans are month to month and you can cancel anytime; the month you are in is the last one billed. Any plan can also be taken for one month only, with no subscription, if you want to try a single round of work first.
Who handles my account?
The team behind this company, doing SEO since 2009. You write to one inbox, support@therapistseo.company, and someone who knows your file answers within one business day. The same team researches your keywords, places and checks the links and writes your monthly report.
Can the links hurt my site?
They are chosen not to. Guest posts go on real websites through outreach, Web 2.0 pages on established publishing platforms, and amplification links point at those pages rather than at your site. Every link is listed in your report with its live URL, so you can open and judge each one yourself.
Is SEO still worth doing now that AI answers appear in search?
Yes, with a different emphasis. AI summaries tend to cite pages that answer a question clearly, and the map results and directories still appear for "near me" searches. Clear specialty pages, a complete Google profile and a site that other sites link to help in both places.
Can a $235 plan compete in a big city?
Sometimes not, and the free review will tell you so before you pay. The plans are fixed and the work is the same each month, which keeps the price down. In crowded cities most practices need the Multi-Specialty plan, and a few need Several Offices or a custom quote.
Will you ask my clients for reviews or testimonials?
No. Most professional codes bar soliciting testimonials from current clients or anyone vulnerable to undue influence (APA 5.05, ACA C.3.b, NASW 4.07). We never contact your clients, never write reviews, and never build a plan that depends on them. Unsolicited reviews that already exist are yours to handle under your own code.
Do you need access to my EHR or any client information?
No. We work on your public website, your Google Business Profile and links from other sites. We never need your practice management system, client lists or anything covered by HIPAA. If a form on your site collects health details today, we will suggest changing that too.
Do I still need Psychology Today if I invest in SEO?
Probably, at least at first. Directories rank well for broad searches and many clients start there. SEO adds a second source you own: your site, showing up for the specialty searches directories cover poorly. Once your site brings steady inquiries, you can decide whether a paid listing still earns its fee.
I only offer telehealth. Can you still help?
Yes, though the plan differs. Google Business Profiles are for businesses that meet clients in person, so a virtual-only practice relies on its website ranking across the state where you are licensed, plus directories with telehealth filters. We plan pages around the places you can legally see clients.
See where your practice stands, before you spend anything
Where you rank, who beats you in the map and why, and the first 3 fixes. In writing within one business day.
Rather talk first? Arrange a call, or ask Practice Questions.
Please don't include anything about clients or anyone's health. We only need to know about the practice.